Guiding Principles for Successful Business Development
adesso positions itself as a premium IT service provider, offering consulting and software development services for industry-specific business processes. Around 6.800 employees – of which over 1000 are consultants – provide top notch, manufacturer-independent support to customers for promoting business development with efficient IT applications.
adesso pursues a clearly defined, proven growth strategy based on fundamental strategic principles. These principles guide the day-to-day actions of all employees and form the basis for far-reaching strategic decisions.
adesso strategic principles
adesso is a premium IT service provider.
adesso accesses its market with technical industry expertise and knowledge of industry-specific business processes.
adesso is a high-tech company and develops software using the highest technical and methodology standards.
As a high-growth company, adesso sustains organic growth equivalent to at least twice the market rate.
adesso is an active industry “consolidator” and pursues a defined acquisition strategy.
adesso is profitable and generates an operating margin above the market average.
Strategic lines of attack for the successful continuous development of adesso are derived from the following principles
Increased penetration within an industry and ongoing market entry into additional segments of an industry. The objective is to gain 50% of the top 25 companies in an industry as adesso customers.
Expanding into new industries based on the adesso industry model: Every three years, adesso proceeds with the development of a new core industry. In addition, a new specialised segment is developed every year.
Expanding sales in the continuously growing adesso service portfolio, initially to all German-speaking regions.
Widening and Internationalisation of the adesso product portfolio.
Acquiring profitable, growing IT service providers in order to deepen industry and consulting expertise or enter new regional markets.
Prioritising intensive, successful recruitment and a high level of employee retention.